咨询管理战略组织项目麦肯锡工具评估 002Meeting-Feb02-波士顿咨询顾问公司服务模式的启示.ppt
《咨询管理战略组织项目麦肯锡工具评估 002Meeting-Feb02-波士顿咨询顾问公司服务模式的启示.ppt》由会员分享,可在线阅读,更多相关《咨询管理战略组织项目麦肯锡工具评估 002Meeting-Feb02-波士顿咨询顾问公司服务模式的启示.ppt(16页珍藏版)》请在得力文库 - 分享文档赚钱的网站上搜索。
1、波士顿咨询顾问公司服务模式的启示波士顿咨询顾问公司服务模式的启示南洋林德年终会议南洋林德年终会议2002年年2月月1日日北京南洋林德投资顾问有限公司AGENDABCGs AchievementsBCGs Strategic Service Vision(SSV)BCGs Dilemma in ChinaHint to Neolinde北京南洋林德投资顾问有限公司GROWN BY GREAT PEOPLE WITH GREAT MIND19632 consulting staff1 office in Boston?$company20002,370 consulting staff50 off
2、ices worldwideBillion$company北京南洋林德投资顾问有限公司HIGHLY INTEGRATED STRATEGIC SERVICE VISION(SSV)1.Target Market Segment“To help the worlds best organizations make a decisive impact on their direction and performance”2.Service Concept3.Operating StrategyClients come firstWorking with clientsRespect individ
3、ualsWorking as a teamThe strategic perspectiveExpanding the Art of possible4.Service Delivery SystemInsightImpactTrust北京南洋林德投资顾问有限公司BELIVE IN VALUE CREATION BY INTELLECT AND CREDIBILITY InsightImpactTrustInsightClear understanding of the innernature of some specific thingImpactPower of an event,idea
4、,etc.to produce changesTrustConfidence in the honesty,integrity,reliability etc.of another person and thing北京南洋林德投资顾问有限公司NOT ONLY TALK THE TALK BUT ALSO WALK THE WALK Most important elementsQuality and costcontrolInvestment“Happy”employee“Happy”clientWOM,relationshipmarketing and clientdevelopmentSe
5、lf selection processEvaluation and feedbackBillability and utilization managementTier oneInvestment on clientRecruiting and trainingTo spark the breakthrough ideas for our clients,business enterprises and society at largeTo inspire the very best people with unparalleled opportunities for professiona
6、l and personal growththereby forging a lifelong bond北京南洋林德投资顾问有限公司 NITTY-GRITTY MUST SUPPORT THE GLAMORStaffingCase team managementKnowledge management systemStrategic institutionResearchProductionOther support functionsProfitability management北京南洋林德投资顾问有限公司STILL A PARADOX IN CHINAClient Low purchas
7、ing powerUnsophisticated/”Fundamental”problems BCGHigh costAdvantage in solving market oriented complexity北京南洋林德投资顾问有限公司WHAT SHOULD BE OUR SSV?1.Target Market SegmentWhom are we going to serve?On what?In what manner?2.Service Concept1.Important elements 2.How should it be perceived?3.Efforts suggest
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